The Don alive
The wine business most famous logo - The Sandeman Don - moves from its static position in press advertising, labels and outdoors and is brought to life in 1965 in a TV commercial that is still today remembered by many – the famous ad, Find The Don and you will find Sandeman!
Many other TV commercials have been published over the years in various languages and markets.
The most recent FAMOUS FOR PLEASURE campaign, recovers the Don’s figure in the theme – Restaurant. The famous, mysterious figure appears on screen associated with the indulgence and pleasure of drinking Sandeman. Another special characteristic of this commercial is that it has a well-known song associated to it.